Whether buying engagement rings, sentimental gifts, bridal fine jewelry or just a splurge impulse to feel good, diamonds undoubtedly is among the most luxurious purchases one can make. With changing times, the perception towards buying diamonds has changed too. The popular saying has been “A Diamond is Forever!”; the new mantra in the diamond industry is, “Real is rare. Real is a Diamond.” Considering a diamond is an expensive and significant jewelry purchase, a trust factor is crucial in completing this transaction. What are the questions one must address and how can the quality of diamonds be related to its dollar value? Our Editor guides you on how to judge the quality of a diamond and determine its value.